Ravi Kumar


Olympic Tokyo 2020 Silver Asian Championship 2020 2021 Gold World Championship 2019 Bronze

Rahul Chaudhari


Kabbadi WC winner, Gold Medal Kabaddi Asia Cup, Second player to score 1000 points in PKL

Neha Goyal


Olympian 2020 Asia Cup 2017 Gold South Asian Games 2016 Gold Asian Games 2018 Silver

Raynier Fernandes


ISL season 7 Champion ISL season 7 League Winner Indian National Team, Mumbai City FC

Manav Thakkar


World No 1 - Singles Player (Under 21) Indian National Squad

Hormipam Ruivah


ISL Player of the Month - March 2022 ISL Young Player of the Month - March 2022 National Football Team, Kerala Blasters FC


BIRBAL is a sports and entertainment consultancy firm based in Mumbai. The company draws on the collective expertise of its team of individuals that covers multiple roles and services in the sports and entertainment industry.

Our aim is to make India a sporting super-power by being its super-agent of growth. We intend to create and manage first-rate synergistic opportunities for our talents and thus work towards overall development of the industry.

We are the think-tanks and builders in the business of sports and entertainment. Think of us as the advisor you turn to where solutions need to be found and informed decisions need to be made




  • Developing and managing the core career
  • Handling PR and Brand Development
  • Developing New intelligent non-core revenue streams (Endorsements, Brand partnerships, Live events)
  • Social Media Improvements


  • Strategic Advisory and solution providing ideation.
  • Research and development of the project.
  • Sports projects end to end servicing
  • Scouting and Grassroots Development


  • Establishing strategic brand partnerships
  • Licensing & Merchandising
  • New IP creation
  • Innovative Content Creations
  • Equity partnerships


  • Marketing ideation and Activations
  • Budget management
  • Partnership building
  • Operations management



Contracts Negotiated


Birbal Athletes representing India


Brand tie ups for Atheltes

Champions Update

Manav Thakkar re-defining his game in career's new phase
Abhishek Mukherjee - Sportstar | 1 Jan 2022

The India paddler, who has now shifted base to Sonepat, hopes to make rapid strides in the senior category after a mixed 2021.

Although a top competitor, Manav Thakkar wasn’t being able to win the National Ranking Table Tennis Championships in 2021. Just last month, after losing a final to unseeded Sanil Shetty in Dehradun, the India No. 5 lost to Arjun Ghosh in the last 16 in Puducherry.

Ravi Kumar Dahiya: Mission gold
Anilesh S Mahajan - India Today | 25 Dec 2021

The nation cheered as Ravi Kumar Dahiya stood on the podium to accept the silver medal in the men’s freestyle 57kg clash at the Tokyo Games, but the smile was missing from the grappler’s face. Dahiya was very disappointed by his close loss in the finals to Russia’s Zaur Ugeyev and later apologised to his fans.

Young Indian Defender Hormipam Ruivah joins Kerala Blasters FC
The Bridge | 8 Apr 2021

Kerala Blasters FC is happy to announce the signing of the young defender, Hormipam Ruivah on a 3-year deal that will keep him at the club till 2024. The 20-year-old hails from Somdal, Manipur, and has been playing football since his early childhood. He was an integral part of the Indian Arrows in the 2019-2020 season.

Imran Khan on his love for Eromba, Khalid Jamil & playing for NEUFC
Khelnow | 29 Nov 2021

NorthEast United exceeded expectations under Khalid Jamil and made it to the Indian Super League (ISL) playoffs last season. But, the journey was very tough and it tested everyone’s character and patience in the Highlanders’ squad. One such player who worked his socks off every time Jamil counted on him is Imran Khan.

Who is I-League Golden Boot winner Bidyashagar Singh
Atrayo Bhattacharya | 28 March 2021

The attacker scored 12 goals for TRAU FC in the I-League campaign and is the first Indian to win he prize outright.

Life always gives you a second chance, a shot at redemption no matter what. That has been the case for young Bidyashagar Singh, the Manipuri forward who was associated with many firsts in this season’s I-League.

Indian coaches can compete with foreign counterparts: Khalid Jamil
IANS | 2 March 2021

Khalid Jamil seems to be the a man with a Midas touch. In the 2017 I-league season, Jamil took over the reins of Aizawl FC, a team that was supposed to be relegated the previous season but due to the withdrawal of Goan teams, it got reinstated.

World Championships: Deepak Punia 4th Indian wrestler to bag 2020 Olympics quota.
Rohan Sen | Sep 21, 2019

Deepak Punia had to twin two bouts on Saturday to secure an Olympics quota for India while Rahul Aware beat former Asian champion Kayliyev to enter the semi-finals of World Wrestling Championships 2019. Deepak defeated Carlos Arturo Izquierdo Mendez of Colombia in the quarter-finals to become the fourth Indian wrestler to secure a berth for the Tokyo Olympics next year.

Padma Awards 2019: Bajrang Punia, Ajay Thakur honoured by President Ram Nath Kovind
Sports Desk | March 11, 2019

President Ram Nath Kovind on Monday conferred Padma Awards to 47 prominent and inspiring personalities, including nine from sports. The sports stars to receive the Padma Shri honours are wrestler Bajrang Punia, cricketer Gautam Gambhir, football captain Sunil Chhetri, basketball player Prashanti Singh, archer Bombayla Devi Laishram, grandmaster Harika Dronavalli, kabaddi captain Ajay Thakur and table tennis player Sharath Kamal.

Ritu Phogat quits wrestling, switches career to Mixed Martial Arts
New Delhi | February 26, 2019

Ritu Phogat is the sister of Geeta Phogat, Babita Phogat and Vinesh Phogat. Ritu has signed with a Singapore-based MMA organisation named EVOLVE MMA. Can’t wait to represent India on the global stage and make my nation proud,” Ritu said


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    Hello & Welcome!

    Jitesh has previously worked with some great organisations like CAA KWAN, The Wild East Group, Walt Disney, Essel Group etc. His expertise lies in building intellectual properties and new intelligent revenue streams for top celebrities, corporations, and sport brands via joint ventures, licencing and equity models which includes several industry defining brand extension programs in the region. Some of the projects he handled were HRX by Hrithik Roshan, EK BRAND by Ekta Kapoor, Times of India, Miss India.


    Nice to meet!

    A serial sports business manager for the last decade, Ronak lends his rich experience in working with high profile sports institutions. He has a reputation of being an effective problem solver. With an MBA in marketing, his operations know how and a vast network in the industry, Ronak is responsible for building the sports development vertical at Birbal. He has previously worked with Essel Group’s Mumbai FC, the Mumbai Tigers and the Western India Football Association.